Heather LancasterNov 283 minMarketing for Authors: Harnessing the Power of Book ReviewsOne of the most powerful marketing tools an author has is the power of book reviews. Reviews can significantly impact your writing career.
Heather LancasterNov 212 minMarketing for Authors: Building an Author PlatformYour author platform is your ability to reach and engage with your target audience. We give some examples of how to create your platform.
Heather LancasterNov 143 minMarketing for Authors: Social Media StrategiesAuthors need to use social media platforms because they are a powerful tool to connect with their readers and promote their work.
Heather LancasterNov 73 minMarketing for Authors: Keeping and Maintaining a WebsiteAs an author in the digital age, having a website isn't just a luxury; it's a necessity. Your website is crucial to your marketing strategy.
Heather LancasterOct 312 minThe Importance of Marketing for AuthorsMarketing is the lifeblood of any author's success. It's important to realize that marketing is essential for authors.