Heather Lancaster
Marketing for Authors: Harnessing the Power of Book Reviews
One of the most powerful marketing tools an author has is the power of book reviews. Reviews can significantly impact your writing career.
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Heather Lancaster
- Nov 21
- 2 min
Marketing for Authors: Building an Author Platform
Your author platform is your ability to reach and engage with your target audience. We give some examples of how to create your platform.
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Heather Lancaster
- Nov 14
- 3 min
Marketing for Authors: Social Media Strategies
Authors need to use social media platforms because they are a powerful tool to connect with their readers and promote their work.
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Heather Lancaster
- Nov 7
- 3 min
Marketing for Authors: Keeping and Maintaining a Website
As an author in the digital age, having a website isn't just a luxury; it's a necessity. Your website is crucial to your marketing strategy.
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Heather Lancaster
- Oct 31
- 2 min
The Importance of Marketing for Authors
Marketing is the lifeblood of any author's success. It's important to realize that marketing is essential for authors.
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