Heather Lancaster
Marketing for Authors: Harnessing the Power of Book Reviews
One of the most powerful marketing tools an author has is the power of book reviews. Reviews can significantly impact your writing career.
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Heather Lancaster
Nov 21, 20232 min read
Marketing for Authors: Building an Author Platform
Your author platform is your ability to reach and engage with your target audience. We give some examples of how to create your platform.
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Heather Lancaster
Nov 14, 20233 min read
Marketing for Authors: Social Media Strategies
Authors need to use social media platforms because they are a powerful tool to connect with their readers and promote their work.
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Heather Lancaster
Nov 7, 20233 min read
Marketing for Authors: Keeping and Maintaining a Website
As an author in the digital age, having a website isn't just a luxury; it's a necessity. Your website is crucial to your marketing strategy.
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Heather Lancaster
Oct 31, 20232 min read
The Importance of Marketing for Authors
Marketing is the lifeblood of any author's success. It's important to realize that marketing is essential for authors.
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Heather Lancaster
Oct 24, 20233 min read
The Perils of Publishing Without an Independent Book Editor
Don't fall into dangerous perils by publishing your book without an independent editor. They're your map to make your book its best.
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Heather Lancaster
Oct 17, 20233 min read
Beyond the First Draft - The Benefits of an Independent Book Editor
An independent book editor provides many benefits to transform your manuscript into its best form.
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Heather Lancaster
Oct 8, 20232 min read
Book Editing: How an Editor Enhances Your Non-Fiction Writing
Editors are important partners in your book publishing journey. For non-fiction, an editor plays a multifaceted role in enhancing your work.
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